I.C.S. REFERENCE LIBRARY 206; FORM LETTERS AND FOLLOW-UP SYSTEMS, CATALOGS, BOOKLETS, AND FOLDERS, MANAGEMENT OF GENERAL CAMPAIGNS, MANAGEMENT OF MAIL-ORDER CAMPAIGNS, MISCELLANEOUS DETAILS OF MANAGEMENT, THE ADVERTISING AGENCY, HOW TO ENTER THE PRACTICAL FIELD
Scranton, PA;: International Textbook Company [I.C.S.], 1909. Hardcover. Fine. Item #53198
With numerous example ad illustrations, some in color, examples of types of paper used for covers, business cards, diagrams, examination questions and answers, and index. Bound in brown half leather over brown pebbled cloth boards. A fine copy.
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